OUR BRAND

AVI SIWA BEAUTY—Beauty Beyond Skin. Beauty Redefined.

Founded by Avi Siwa, a Filipina entrepreneur, TV personality, and single mother—AVI SIWA BEAUTY was born out of a desire to inspire you to live unapologetically. We believe beauty should be effortless, inclusive, and a true reflection of who you are.

Our mission is to celebrate individuality and redefine beauty standards with products that uplift your confidence, radiance, and sense of empowerment—all without harsh chemicals or complicated routines.

We believe in formulas that are 100% vegan, cruelty-free, and ethically sourced so you can feel good about what you’re putting on your skin and how it’s made.

At AVI SIWA BEAUTY, we’ve moved beyond outdated ideals—like skin whitening and heavy makeup—and instead embrace the natural diversity of every skin tone, identity, and expression.

We’re proud to stand with the LGBTQ+ community and people from all walks of life, celebrating the vibrancy and authenticity that make each of us unique.

Our skincare and beauty products feature luxurious, natural ingredients that promote healthy, glowing skin—we don’t believe in telling you how to look; we believe in empowering you to reveal your truest self.

Meet Our Founder